Blog
Should Professionals Be Marketing Yourself or Your Business?
If you are in a professional service industry, like law or accounting, it can sometimes be hard to separate yourself from your business. Your clients
Strip Away Clutter to Reveal a Unique Value Proposition
How do you answer the question”What do you do?” Do you rely on your job title? Fumble your way through a list of recent clients?
What Trump Means for Your Same-Sex Marriage
The shock has worn off, and most have come to accept Donald Trump will be the next President of the United States. But now that
Getting Personal in a Digital and Social Media World
How well do you know your clients? Do you understand their needs, or simply know what forms to fill out for them? In an age
Using Blogging to Advance Your New Career
If you are new to an industry, it can be tough to prove your worth to senior partners, contacts, and thought leaders. But a well-executed
How Not To Be “Just Another Lawyer”
What makes you different from the other lawyers in your practice area? What about in your firm? How do you keep potential clients from seeing
How to Avoid Holiday Parenting Time Headaches
Halloween is behind us and Thanksgiving is just a week away. With Christmas and New Year’s not far behind, ‘tis the season for holiday parenting
Is Social Media Technology Passing Your Business By?
Technological advances seem to go faster every day. It can be tempting to plant your feet and wave as it goes by, rather than running
Becoming a Visible Enthusiastic Expert One Blog at a Time
How do you become known as an expert in your field? You don’t have to win a groundbreaking case or give a big lecture to
ABA Censors Report, Apparently to Appease Donald Trump
Should the American Bar Association (ABA) be in the business of censoring its committees’ reports? Should the fear of being sued be enough to cause