Blog
Schedule Your Social Media Posts and Take a Load Off Your Mind
I finally did it! I’ve been saying that Legal Linguist needed a Twitter feed for over a year now. This week, I bit the bullet.
Staying Professional in Controversial Debates
Over the last couple of weeks, a news storm has swept up my local court. As friends, neighbors, and Facebook followers engaged in the debate,
Do You Edit Your Blog?
If you are like most bloggers I know, you try to write your blogs well the first time so you won’t need to spend a
Writing in Monotone: Using Purpose to Set Tone
Last week, I got the chance to participate in a writer’s retreat on Mackinac Island in Northern Michigan. The retreat taught me a couple of
Using Google AdWords? Don’t Forget a Landing Page
More and more attorneys are using Google AdWords and other advertisers to get their sponsored links at the top of potential clients’ search results. But
Lawyers Shouldn’t Blog Every Day
There. I said it. Lawyers shouldn’t blog every day. This may go against conventional wisdom for building better SEO rankings, but in reality, most lawyers
Drip Marketing: Not Just a Drop in the Bucket
When you get hit with one drop of water, it’s easy to ignore. But as I am writing this blog, a torrent of drops are
Myth: They Don’t Teach Social Media Marketing in Law School
When I talk to lawyers about their web marketing strategies, one of the first arguments they raise in defense is “Yeah, but, it’s not like
Is Your LinkedIn Profile Working for You?
You probably still have a LinkedIn profile active from the last time you did a job search. Maybe you even get friend requests from time
The Key to Choosing Keywords
If you have ever gotten a telemarketing call from an SEO company (and let’s face it who hasn’t?), then you know that keywords make or