Blog

Are Geographic Landing Pages a Good Idea?
Have you ever gone to a big law firm’s website and found a list of all the cities they represent? Or seen webpages dedicated to

Do I Need a New Website For My Niche Practice?
You have a new project, service, or niche market that you are ready to launch. You know you need a strong web presence to match

Should Your Brand Use “I” “We” or “They”?
Whether you are rewriting your website, drafting your next blog, or posting on social media, choosing the right pronouns can be surprisingly complicated. Deciding whether

Choosing the Right FAQs for Your Law Firm Website
Are you using effective Frequently Asked Questions to drive potential customers from your website to your door? Choosing the Right FAQs for your law firm

Why Your Website Doesn’t Bring You Clients
Do you feel like your website was a waste of money? Do you wonder why the phone doesn’t ring, or why the calls you get

Does Your Brand Meet Clients at the Door?
Most lawyers today know how important it is to have a brand. Their business cards, commercials, and websites all try to build an image and

Do Ratings and Testimonials Belong on Your Website?
What do you do when someone tells you that you are a good lawyer? Sure, getting a thank you note from a client or a

Your Website is Not Just a Business Card
What is a website for? Some traditionally minded marketers will say that a website is your online business card. How it looks is what counts.

What To Do With Client Thank You Notes
Being a lawyer can be a tough job. You help people through hard times, and all too often have to be the bearer of bad

Does Your Blog Look Like a Lawyer?
Readers often judge a blog by its cover. Web design, including layout, imagery, and readability, all provide browsers with clues about whether a post is