Blog
What is Your Unique Business Offering?
No matter what your industry, there are likely thousands of people who do what you do. So how do you stand out? How can you
Good Grammar Won’t Save Your Bad Argument
We’ve all seen it: a social media argument devolve into a competition over grammar. There’s no doubt grammar is important. But whether on Facebook or
Federal Courts to Lower Appellate Brief Word Limits. Are You Ready?
The practice of an appellate lawyer rises and falls with brief writing. Thorough brief writing is the key to winning cases and getting bad law
Will a Michigan Statewide E-Filing Help Lawyers?
Michigan has passed a law creating a statewide e-filing system designed to make life easier for lawyers and litigants across the state. But will the
What’s Your Business’s Origin Story?
Every business comes from humble beginnings. The American business model may be all about building success, but sometimes your clients want to know where you
Get Blog Ideas From Your Calendar
If you blog regularly, finding new, relevant, interesting topics is always a challenge. One place you may not have thought to look for inspiration is
Are Geographic Landing Pages a Good Idea?
Have you ever gone to a big law firm’s website and found a list of all the cities they represent? Or seen webpages dedicated to
Do I Need a New Website For My Niche Practice?
You have a new project, service, or niche market that you are ready to launch. You know you need a strong web presence to match
Should You Quote Someone You Disagree With?
If you are writing a blog post about some other commentator is wrong, eventually you will come to a choice. You will have to decide
Should Your Brand Use “I” “We” or “They”?
Whether you are rewriting your website, drafting your next blog, or posting on social media, choosing the right pronouns can be surprisingly complicated. Deciding whether