Blog

Using Blogging to Advance Your New Career
If you are new to an industry, it can be tough to prove your worth to senior partners, contacts, and thought leaders. But a well-executed

How Not To Be “Just Another Lawyer”
What makes you different from the other lawyers in your practice area? What about in your firm? How do you keep potential clients from seeing

Is Social Media Technology Passing Your Business By?
Technological advances seem to go faster every day. It can be tempting to plant your feet and wave as it goes by, rather than running

Becoming a Visible Enthusiastic Expert One Blog at a Time
How do you become known as an expert in your field? You don’t have to win a groundbreaking case or give a big lecture to

What is Your Unique Business Offering?
No matter what your industry, there are likely thousands of people who do what you do. So how do you stand out? How can you

Get Blog Ideas From Your Calendar
If you blog regularly, finding new, relevant, interesting topics is always a challenge. One place you may not have thought to look for inspiration is

Should You Quote Someone You Disagree With?
If you are writing a blog post about some other commentator is wrong, eventually you will come to a choice. You will have to decide

Should Your Brand Use “I” “We” or “They”?
Whether you are rewriting your website, drafting your next blog, or posting on social media, choosing the right pronouns can be surprisingly complicated. Deciding whether

New Lawyers: Use Tech Savvy to Your Advantage
If you are a new lawyer, freshly hired into a small law firm, there may be a part of your work that doesn’t show up

Should My Blog Contain External Links?
Are external links a good idea for your blog? Do they direct readers away from your website or do they tie your blog to other,